Oxjam 2011 preview

Originally published on Londonist September 29, 2011

Over 20 unique gigs and club nights are taking place across London throughout October as part of Oxfam’s annual Oxjam music festival. Bound by a love of music and fundraising, volunteers are booking and promoting local musicians, DJs and comedians across London to raise money for the charity.

Now it its fifth year Oxjam has already raised over £1.5 million for Oxfam, with an aim this year to achieve £350,000 nationally. But those expecting typical indie gigs in sweaty venues should think again – previous Oxjam events have taken place at the super club Matter in the O2, and even on the top of Ben Nevis!

Oxjam 2011 got going with a series of gigs in the converted Oxfam shop in Dalston featuring performances by Fat Boy Slim, 2011 Mercury Prize nominee Ghost Poet and Suede’s Brett Anderson. We saw wonderfully intimate performances amongst the vintage shoes and CDs by Benjamin Francis Leftwich and rising star Gabrielle Aplin.

The highlight of London’s events are the Oxjam Takeovers, a series of gigs across multiple venues in a specific area with one wristband giving access to all events – think the Camden Crawl or Stag and Dagger festivals. This year’s Takeover locations include Stoke Newington, Brixton, Shepherds Bush, Chiswick and many more locations, each featuring the cream of the area’s grassroots artists.

Volunteers book all the artists and venues themselves, with training and advice from high profile industry professionals including Live Nation and The Academy Group available to promoters.
 Oxjam Manager, Nick Bryer, said, “it’s local promoters who know their area and its artists that really matter and it’s this grassroots approach which makes Oxjam such a success.”…

Continued here.

 

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