AED Records label launch with Rotifer

Originally published on Neon Filler October 12, 2011

Edwyn Collins launched his new record label AED with an exceptional live performance from label signings and Neon Filler favourites Rotifer at a party held at Notting Hill Arts Centre.

Analogue Enhanced Digital Records is the work of Collins along with James Endeacott, A&R supremo who found the Libertines when at Rough Trade and launched 1965 records- home to The View, but everyone’s allowed off days.

Throughout October the label release a single a week, the second being Rotifer’s Canvey Island, released October 10. Rotifer’s  sixth album is also due out on the imprint later this year.

AED signings Broken hands and Wide Sea also made live appearances as well as Collins and Endeacott DJ sets, with extra showbiz  pazzazz from cocktails mixed especially for the event- an Edwyn Collins, a New Morning Glory , and a not so appetizing sounding Rob Rot Roy.

Despite being a fairly small venue and being first band on, Rotifer quickly filled the performance area within seconds of taking the stage- everyone had been milling around the bar sampling the cocktails obviously.

The trio, completed by Ian Button on drums and Darren Hayman- yes, that Darren Hayman- on bass, didn’t need to work too hard as they were preaching to the converted, but that didn’t mean they were about to hold back.

Melodic 60’s tinged indie-pop is what was expected, and received, but Rotifer quickly dispelled any notions of twee as Hayman’s funky and somewhat erratic bass playing hugged the simple yet effective guitars…

Continue reading full article here.

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